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This Week In XR 4-14-2023 ft.Sid Odedra, Head of UI/UX at AUDI

The AI XR Podcast

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The Future of AR

The latest Q four e-tron, we have an AR head up already. We use the cameras to kind of actually augment what information. So it's not just persistent information of speed or next turn. It can actually put markers on the road to show the lane. And it kind of pairs with, let's say, the ADAS system. The problem is you get a field of view, a very narrow field of view with such a big package.

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