6min chapter

Vital Signs with Jacob Effron and Nikhil Krishnan cover image

Ep 53: Cradle CEO Stef van Grieken on the State of AI x Bio and Selling SaaS to Pharma

Vital Signs with Jacob Effron and Nikhil Krishnan

CHAPTER

Navigating SaaS in Pharma

This chapter examines the challenges of selling SaaS solutions to pharmaceutical companies, emphasizing their preference for outcome-driven services. It also discusses strategies for success, the importance of clear identity in offerings, and potential opportunities for innovation in the industry.

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