15. Was advertising better in the past?
Future Proof
00:00
Is Humour Really Important in Advertising?
Research does show that humour is really important in advertising. But not all brands need to take themselves sly all the time. I like to talk about gyco's n insurance company, gico's youtube channel. And i total number of views patagonia has is substantially less. They know it's advertising, but they go there for a laugh.
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