Omni-Channel Assets that Educate Google -- Erin Sparks // Site Strategics
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
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What Is an Omni Channel Asset?
Aaron Carroll: I'm thinking that we kind of covered the entire channel, the entire gambit of omni channel media production last time and we're coming back around. We went into the SEO of podcasting or where their podcast SEO is a thing. Now I want to talk about something like said, a little different omni channel assets that educate Google. He says everybody's got an equalizer bar of how they consume all different lanes of content; you need to meet them in their preferred method.
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