I feel like the entire checkout process, you have to earn every single click. The names of your shipping rules or your shipping methods in the back end of Shopify or whatever you use is such an easy opportunity. Just getting a little like little smirk out of somebody is going to earn you that next click. If you can appear like you're a smaller business and make it really human, I think you'll do a better job converting customers than if you're using corporate lingo.
The question Moiz gets asked all the time? When. When to hire? When to scale? When to get an agency on board? He’s got all these answers and more.
Join Nik and Moiz as they get into conversation about when to get a Stripe discount, how to get the right agency, the right way, and Harry’s membership subscription model.
Growing your business is hard, but Triple Whale is all about scaling your Shopify store to the moon and doing it profitably. Use promo code supply15 to get 15% off when you sign up for Triple Whale at:
https://www.triplewhale.com
Check out the Nik’s DTC newsletter: https://bit.ly/3mOUJMJ
Follow Nik:
Twitter: https://www.twitter.com/mrsharma
Follow Moiz:
Twitter: twitter.com/moizali
Timestamps:
00:00 Intro
02:57 When To Email Stripe
05:15 Why Nik Vets Customers
10:20 Do Your Due Diligence
14:14 Don’t Settle For Bottom Level Talent
14:38 The Right Way To Hire An Agency
18:03 When To Hire In Customer Service
22:25 The Power Of Influencer Marketing
27:58 Harry’s Subscription Service
32:21 The Worst Part About Subscriptions