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Netflix: From DVDs to Dominance
This chapter explores the history and transformation of Netflix, starting as a DVD rental service to becoming a leader in original content. It highlights key strategic decisions, like the investment in 'House of Cards,' that redefined the television landscape and the emergence of binge-watching culture. Additionally, it addresses the challenges and competitive dynamics in the streaming industry, alongside the impact of AI on creative processes and Netflix's response to subscriber fluctuations.