158: Word limits
Everything Hertz
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Introduction
Nudging actually has another name, which is called choice architecture. A study came out er a couple of months ago in peanies on nudging. And their main conclusion is that it's an effective and widely applicable behavior change tool. James she ah, people would come up with a euphemism for anything, won't they? Choice architecture. Ist, this is newcai sall, this a artisinal, non coercive control.
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