
628: Here's What's Currently Working to Grow My Email List
The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business
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Investing in Paid Ads
Paid ads give us so much data and that data can pour through into all of the different ways we show up. In 2021 alone, we had over 317,000 visitors to our blog site and 23,000 conversions. That's a conversion rate of 7.5%. But our conversions here are not necessarily all to new subscribers. However, a lot of times what we're considering a conversion is someone clicking on the pop-up, either giving us their email address or going to a page where they get more information.
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