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The Shift: How to grow your B2B hardware business

Shifter

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The Importance of Data in Growth

Data is a critical element of growth, or the key element of working with growth. You have to accept that data has to be part of your daily life. Data can be subjective, it can be quantifiable and it can be quantitative but you have to have a lot of data to make decisions. The challenge now is as we have so much data, how do you collect the data,. How can you trust the data and the authority of it?

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