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Freight Broker Prospecting & Sales Funnel Tips | Episode 232

Freight 360

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Strategic Prospecting in the Freight Industry

The chapter discusses a strategic approach to prospecting and engaging with potential clients in the freight industry, emphasizing the importance of building rapport and subtly conveying expertise. It covers the performance of the past year in the freight industry, highlighting pricing advantages and trucking volumes during peak seasons. The conversation also delves into the seasonality of produce markets and strategies for effective client engagement.

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