Life Changing Art Meets Tech with Ninja Theory's Dom Matthews
The AIAS Game Maker's Notebook
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Gaming Studios as Bands
This chapter draws an analogy between the video game industry and a record label, showcasing how diverse game studios function like distinct bands catering to specific audiences. It highlights the acquisition of Ninja Theory by Microsoft, emphasizing the creative autonomy and collaborative opportunities this partnership affords, ultimately contributing to a dynamic gaming landscape.
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