24min chapter

In Depth cover image

How to find and pull startup growth levers | Matt Lerner (Founder and CEO at SYSTM, Author of Growth Levers)

In Depth

CHAPTER

Unlocking Startup Growth Levers

This chapter explores the essential strategies early-stage startups can leverage for effective growth, emphasizing the importance of identifying key activities that drive significant results. It provides insights on mapping the customer journey and understanding motivations through techniques like Jobs to be Done, offering case studies illustrating successful adjustments based on user feedback. The discussion highlights common pitfalls founders face and stresses the need for a discovery-driven approach to optimize growth potential.

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