For 70 to 80% of the population, those actions you just described are effective. So OBC is truly and it's added by the fact that the society we live in, this is not going to be used to anyone. Look at the amount of process, everything we have, right? Just it's readily available. Food, queues are everywhere. I can't walk me personally. Literally I go anywhere downtown. If I see you when you shop, I'm getting a slice. Or I'm getting like, there's a whole like societal cue thing where like, you're not even in a position to succeed,. And evolutionarily, we know why our bodies aren't meant to handle

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