2min chapter

ACQ2 by Acquired cover image

Composer (with CEO Benjamin Rollert)

ACQ2 by Acquired

CHAPTER

Is Composer a Strategy?

A lot of people, if not most, actually do want to do something on the automated basis. The original value prop of robo advisers was, like, you know, automated re balancing. But composer obviously enables you to do considerably more sophisticated strategies than than that as well. Is it a productivity tool on top of places where i already custody my money? Or do i say, thanks fidelity, but i'm actually investing my money with composer now? So our focus is on the latter, and the reason for that is that, in practice, it's just such a better user experience.

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