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The Keys to Assertive Selling

Sell or Die with Jeffrey Gitomer

00:00

Sales Training Is Not a Presentation, It's a Performance

"It's not, it's unfair that there's such shitty material out there for people," she says. "Sales is literally a conversation and when you have the conversation, it's relax." The three words 'lead in' can be just as powerful as any other word to get things off your chest or give someone an opportunity to vent about what they're feeling.

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