#135 - Using social proof tactics in your cold call (Terry Husayn, VP of Sales Development @ Orum)
30 Minutes to President's Club | No-Nonsense Sales
00:00
What's the Difference Between Cold Calling and Call to Action?
The first thing that we all step back with is understanding like, what about cold calling do you not believe in? What part of X process? Why reasoning and get them to open up as to why they don't like it? We are better suited going after organizations that already have a calling culture. This conversation is really about figuring out potential technical fit and potentially achieving those outcomes.
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