Experiential Marketing and Making Crypto Events More Memorable
The Brave Technologist
The Avalanche Story
Right now we're focused mainly on two priorities. One is user acquisition onto the platform in however way possible through apps, through tooling developers, any type of angle. And then the second one is winning the brand wars, which is the upper funnel activations that we were talking about. It's really just a bit about customer identification. Who do we think are probably the reasonable targets to go after and then creating funnels after that. Once you have those funnels, then activating on the channels that are most obvious,. All the digital stuff, well, the digital community channels as well, and then start folding and paid.
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