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Rerun: Product-led Growth - Ashley Smith on The Product Experience

The Product Experience

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Build a Process to Get Product Feedback Back Into the Product Development Cycle

When you're younger and the smaller company, every single person should be talking to customers. You have to make it feel safe enough that they can give you negative feedback. When you're a much larger company, it becomes harder to get that product feedback all from sales. So you have to build a process.

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