Ecommerce Playbook: Numbers, Struggles & Growth cover image

How to Turn Ideology into Action

Ecommerce Playbook: Numbers, Struggles & Growth

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How to Turn Ideology Into Product

The CEO of CTC gives his advice to brand owners on turning ideology into product. He says it begins with your own personal clarity, and then you have to ask yourself what percentage of people would answer the same way. "Simple, clear, actionable" ideas are hard things to create, he says; go right.

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