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How to Start a Jewelry Business
jewelry is one of those industries that we've worked in quite a lot. One of the biggest challenges for anyone starting a jewelry business now is actually how to cut, as you said, cut through that noise. I think with jewelry, you've got to be so on it when it comes to good product, well-position, strong brand. Have a great story to tell. Money is something that is an intimate product that people carry within throughout their day. So having a story to tell with your brand will go a long way.