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The Importance of Precision in Advertising
I think people just don't understand the extent to which our interactions with technology are intentionally being designed to shape and reshape our cognitive landscape so I'm very sympathetic to this but in the spirit of devil's advocacy a little bit how much of this is really just sort of it was ever thus. Marketing has always been designed to try to shape behavior or nudge behavior there's all kinds of arguments from Cass on Steam onward about the permissibility of nudging even things like showing you caloric content, he says.