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75. What's Essential: Simon Sinek on The Power Of Finding Your Why

The Greg McKeown Podcast

Getting Clear About Your Why Is One Decision That Makes a Thousand Decisions

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Getting clear about your why is one decision that makes a thousand decisions, because it all coalesces together in your own life. I remember when i was at business school, we went, i was in a class with called the strategic management of non prophets. And everyone was asked to identify and name their, well, they our task was to go away and find a couple of vision amission statements from from various non propets. They said, you know, that the intent of our organization is to build 250 storm resistant homes in the eighth district of new orleans by this date. It just took the oxogen out of the room, because everybody knew in that moment that that was real,.

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