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13min chapter
Kering: It’s Gucci - [Business Breakdowns, EP.199]
Business Breakdowns
Navigating Luxury Market Dynamics
This chapter explores the evolution of market analysis within the luxury goods sector, examining the influence of historical brand significance and changing consumer demographics, particularly the rise of Chinese buyers. It delves into the strategic shifts from wholesale to retail operations, the importance of direct consumer engagement, and regional market considerations for luxury brands like Kering. The conversation emphasizes the impact of brand reputation, marketing strategies, and multi-brand portfolios in managing risks and enhancing investor confidence.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode