Community is the ONLY Barrier to Entry
Simon Says
Designated Allergy Leads for Every School
Sarah describes The Allergy Team's training for schools; Simon suggests sponsorships and airline partnerships to scale impact.
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Episode 11 — Live, unfiltered, and building in public
We took Simon Says on the road and met founders turning ideas into momentum — right in front of a live audience.
• Bethany Rooney — Space Candy Skin
Playful, indie skincare built to earn its place in your bag. We talk scrappy product-market fit, sampling, and stories that make first-time customers hit “buy now.”
Website: https://spacecandyskin.com. Space Candy Skin • IG: @spacecandyskin
• Sarah Knight — The Allergy Team
Helping families and schools keep children with food allergies safe. We dig into trust, partnerships, and how to turn expertise into scalable training.
Website: https://theallergyteam.com. The Allergy Team • IG: @theallergyteam
• Lisa Shepherd & Saskia Roskam — The Biskery
Hand-iced, personalised biscuits that travel well and make brands feel human. We map a content flywheel from bake table to bulk corporate orders.
Website: https://www.thebiskery.com. The Biskery • IG: @thebiskery
• Stacey Cann — Franchise Strategist
Turning proven businesses into repeatable models. We sketch a “teach, show, prove” path: workshops, case studies, and a simple discovery offer.
Website: https://www.staceycann.com. Stacey Cann • IG: @staceycannfranchisestrategist
• Hugh Johnston — Tyypo (AI writing coach)
An AI coach that catches your most common writing mistakes and teaches you to fix them — we plan a waitlist-to-paid sequence.
Website: https://tyypo.app. Tyypo • IG: @tyypo.app
• Mari-Carmen Sanchez-Morris — Matresa
Building a maternal-health platform that supports mums and employers with preventative, personalised care. We design a pilot that proves outcomes.
Website: https://www.matresa-app.com. Matresa • Alt site: https://matresa.co.uk • IG: @matresa_uk
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