How to Get People's Attention

In the modern internet interconnected info dense world that attention is a kind of currency yeah. far not amount of attention in the world and you need strategies to get people's attention it's totally true without a doubt. I feel like the clickbaity-ness of headlines and thumbnails on youtube has really gone up in the last six months titles that are just ambiguous or they have very clickbait style thumbnails. It seems as though some switch got turned somewhere in youtube and they got even better about ab testing what it is that humans will click on youtube but maybe this is just my own subjective experience of this I don't know.