Adebayo Akinfenwa | Beast Mode ™
Undr The Cosh
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The Birth of the Beast Brand
Robbie Savage is the new ambassador for FIFA's Ultimate Team. He reveals how he came to be known as 'the beast' after a video went viral on YouTube in 2010. The former England defender also talks about his love of social media and footballing legends like Sir Bobby Charlton, Roy Hodgson and Arsene Wenger.
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