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Dr. Maya Shankar: How to Shape Your Identity & Goals

Huberman Lab

The Middle Problem: How to Sustain Motivation to Pursue a Goal

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The middle problem refers to the fact that we don't have stable amounts of motivation over the course of goal pursuit. We experience monotonic increases in motivation, the closer we are to the finish line. Another thing that can help keep motivation high is to do what my friend Katie Milkman calls temptation bundling. Huberman: It could be listening to your favorite pop music and a slight change of plans.

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