2min chapter

Epiphany Fellowship Church Podcast cover image

The REBRAND | Brand Ambassadors | Dr. Eric Mason

Epiphany Fellowship Church Podcast

CHAPTER

What Is Rebranding?

When a brand loses its identity, it has to go through something called a rebranding. Re branding is the process of changing the corporate image of an organization. It's a marked strategy of giving a new name, symbol, or change in design for the already established brand. So when we do this, we talk about this idea of a brand ambassador. What is a brand ambassador? Now you can't be an ambassador, a brand ambassador, unless you know the you believe in the product. That will be like michael jordan ar going out there and trying to be a supposeperson for stacy adams. But it's insensible to be associated with jesus christ.

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