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Envisioning the future of the research industry with Jonathan Widawski | Maze
The Optimal Path
Is There a Sea Change in Research?
There's clearly a sea change occurring in research. You can see that on a maturity curve. Some of that is incorporated in the findings in the industry report. There's kind of three trends that emerged out of the report. One being democratization, one being the continuous kind of behaviors involved and then ultimately what the outcomes are which is better decision making.
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