What's the Biggest Metric to Optimize For?

The engagement matrick yesso. You can like reals, and you can like stories. Stories is the new one. They've just started rolling out. I would say the biggest metric you want to optimize for is that you one they don't kive you, which is watch time percentage. Ah, they'll show you a watch time percentage on vidios, but not on reels. Because what i've found is it if a rill is really engaging based on much time,. It is really hard to tell, because they don't at she show you the matric yet. But if you can optimize for that, that'll be what gets you the best result.