The 90-minute meeting you should do once a quarter
B2B Growth
00:00
The Power of Hands on Collaboration Between Sales Dev and Product Marketing
Peter: I'm pumped for city to see T Swift, but she's going to love it. We got to get more natural and like feeling that authenticity. A lot of times we take for granted how much work it takes to actually get there. Let's get into it. Peter: Here's one of the highest leverage things I do every quarter, a 90 minute messaging workshop with our sales dev team.
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