It Could Happen Here Weekly 100
It Could Happen Here
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The Nineties and the Absurdity of Market Brain
This chapter explores the concept of 'market brain' in the 90s, where economists suggested using market principles in the military, such as bidding for control of nuclear weapons. It discusses the absurdity of this idea and reflects on the failure of such approaches, transitioning to discussions about upcoming ads.
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Transcript
