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6min chapter
Canton Fair! Importers and exporters unite!
Round Table China
Navigating International Markets: Strategies for Emerging Brands
This chapter examines how small and large brands in China are adapting to the competitive landscape, particularly in international markets. It highlights innovative marketing strategies, including the use of social media, and how companies are customizing products to address varied consumer demands.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode