30 Minutes to President's Club | No-Nonsense Sales cover image

#119 - Taking control of the buying process (Lauren Bishop, Sr. Commercial Account Executive @ Gong)

30 Minutes to President's Club | No-Nonsense Sales

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The Art of Personalization in Sales Outreach

This chapter explores the importance of product trials and proof of concepts in influencing buyers' decisions. It also highlights the pitfalls of generic sales strategies, advocating for tailored communication to enhance customer engagement.

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