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Athletes Authority ON AIR | Ep. 119 - Making Content Work For YOU Vs Making Content w/ Karl Goodman

Athletes Authority ON AIR

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How to Maximize Your Content Marketing

The key is actually in the copy. That's where the message changes significantly based on absolutely bang on. And that would be a three step process to maximize and take full advantage of how you deploy your content. First, service the people you've got. Second, short note for people for content that's easier to consume for people you don't currently serve. And then change the medium as well to repurpose that idea.

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