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Goodfood Market: A Conversation with Co-Founder & CEO Jonathan Ferrari

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Adapting to Change: Navigating the Pandemic and Inflation

This chapter recounts the trials and triumphs of a food delivery company during the pandemic and subsequent economic challenges. It highlights their swift adaptations to increased demand, staffing shortages, and the strategic decisions made to ensure growth and customer trust. The discussion also covers innovative operational changes, the role of technology, and partnerships that enabled the company to evolve in a rapidly changing market.

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