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The Theory of Goal Setting

CFO Bookshelf

00:00

The Prime Movers by Dr Edwin Locke

Interviewer: Do you ever look at some of these articles written by business people with, i know, have good intentions, do you ever just shake your head and say, they're missing the point? "I think that's ridiculous. I'm going to pivit just a little bit for people who don't see how the sausage is made," he says.

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