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Episode 24: How to scale your sales org

Decoding Sales

00:00

Is It a Good Idea to Staff Up the Inbound Muscle?

A lot of our marketing motions are going to be geo-focused, not necessarily state-by-state focus. I think the US, as we start gaining more brand awareness, likely the inbound versus outbound motions will scale up quite evenly. Each culture also has differences in terms of how companies discover software and how they purchase it.

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