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Marty Cagan - Empowered: Ordinary People, Extraordinary Products

The Innovation Show

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How to Be a Product Team Leader

Marty Mayer: I want to give this product. It's like a playbook for people who are working as development leads, product leaders. The first book inspired I wrote because about 90 plus percent of the companies I was working with were Silicon Valley companies. And so it was really buy-in for good product teams already. But I kept hearing from people saying, this is how we want to work, but our managers won't let us.

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