Embracer Group's $2 Billion Deal Falling Through

Jess: Embracer group bought so many damn studios that I'd never made any money and they're never proven themselves. Jess: This just proves that they're just terrible at business. The deal falling through probably hurt a ton, right? That $2 billion deal didn't fall through because the deal didn't exist. If they managed to get this ABK deal over the line, they're going to be right picking up the phone and be like, let us, let us buy crystal and please.