How Does YouTube Make Money?

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Kristina Kritel: How do content creators make money? She says YouTube has introduced revenue sharing, which it's had for a long time on its longer form videos but has introduced to shorts. Creators are really excited about it as they feel they can trust YouTube to give them revenue, she adds. Kristina is the FT's technology reporter.

The earthquake in Turkey has worsened the plight of Syrian refugees who already face rising hostility, YouTube has rolled out a revenue sharing scheme to lure new content creators away from rival TikTok, and dark horse candidate Kazuo Ueda has upset expectations for the next Bank of Japan governor.

Mentioned in this podcast:

‘They hate us’: quake tests cohesion between Syrian refugees and Turkish hosts

YouTube Shorts takes on TikTok in battle for younger users

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The FT News Briefing is produced by Fiona Symon, Sonja Hutson and Marc Filippino. The show’s editor is Jess Smith. Additional help by Peter Barber, Michael Lello, David da Silva and Gavin Kallmann. Topher Forhecz is the FT’s executive producer. The FT’s global head of audio is Cheryl Brumley. The show’s theme song is by Metaphor Music.

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