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How Should Brands Enter The Metaverse? with Senior Vice President, Executive Creative Director - Nicholas Pringle at R/GA
Welcome to the Metaverse
Is There a Way Forward?
The most important thing is to get in their experience here, understand how it works. Look at those brands who are doing things and then work out what value you can offer. What part of your brand is oay, colt like that has a kind of community following around it? And try and bring that into these spaces, because their community driven. Even thef thing's are kind of a mop revolving fart er. Try and get evolved and see.
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