How Do You Navigate the Commercial Side of the Business?

I think maybe in lifestyle specifically or with YouTubers of the same amount of subs approximately that I have, I would say 20% is the typical amount that I've seen. But my agency helps me, if I were to do merch or to do a company, they would be helping you with that as well. Like, this is a real actual life moment I'm experiencing, but it's also something I'm going to share with my audience and monetize. If you can have a good time with them and really try to integrate them very smoothly, I think it can be fun.