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Episode 1467 - Starting an older adult fitness class

#PTonICE Podcast

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How to Create a Group Class for 65+ People

Don't sell fitness. Sell the benefit of fitness. Sell a solution to those individuals problems. That's what we're selling to these folks. So you can serve these folks in a tremendous manner. They have a lot to gain. Be a member, frame this up that they have a much to gain from it.

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