Tech Won't Save Us cover image

How Cities Sell Themselves to the Tech Industry w/ David A. Banks

Tech Won't Save Us

00:00

How to Brand Your City on Social Media

Lamas: How does this kind of branding effort then play out on social media as, you know, one vector for the authenticity and the attempt to attract people to a particular city? Lamas: I was looking at these starter packs for like cities and towns around here, like places that like nobody has heard of if you're not from around here. And so it's this flip where like actually this place is like all other places and the differences are in these minor consumption habits because everyone can think of like the person that drives a BMW or always has a hydro flask on them. Llamas: You have your own app with your own kind of selection of services that you can access

Play episode from 49:52
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app