4min chapter

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The Web Developer And The Presence

Compiler

CHAPTER

The Importance of Simplicity in Communication

Jeff started his career at Amazon in the early 2000s with a clunky website. Jeff says he's proud of how sites have evolved since then, but it takes special skills to make them understandable or discernible for everyday consumers. He talks about Metcalf's Law: The more people involved in communication, the harder it is to communicate because there's more cooks in the kitchen.

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