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Hidden Brain: Laurie Talks Monkeys and Bad Money Decisions.
The Happiness Lab with Dr. Laurie Santos
Do the Monkeys Shop Ratiously?
The monkeys learned the tokens of currency, they began hunting for bargains. The amazing thing that wee found is that the monkeys seem to be relatively rational in this, in this market. That is, they seemed to substitute rationally. They bought more food with their tokeen dollar and they seemed to prefer shopping for foods that they liked better.
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