I would have thought the opposite that in the go-go times of the last two years that you wanted the optimization of the brand, right? Because who gives a shit? We saw with FTX people weren't taking board seats at all, right? Or people were kind of just buying the reputation of the firm to have you with credibility. And now I would think that these firms are ultimately made up of individuals. But there are material differences of having someone that's like very credible within their firm and their ability to give you follow on financing coming down.

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