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5min chapter
TBD | The Polls Weren’t Wrong
What Next | Daily News and Analysis
The Shift to Online Polling
This chapter explores the transition from traditional telephone polling to online methodologies since 2010, addressing the challenges posed by technological advancements like caller ID. It underscores the importance of companies like YouGov in adapting polling techniques to reflect diverse demographics and preferences of modern populations, particularly younger individuals.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode