Do You Have a Business Strategy That Will Last a Lifetime?

If you want to exist and endure for a long time, expand your business so it's not dependent on one revenue source. There are 60 or 70 impact points in a revenue system that most people don't even recognize can be either enhanced, or they are right now, deterrents. The only advantage you have is to learn to outthink, strategize, out market, out contribute, out position. You can't do that if you're not constantly trying to grow, experiment and invest.